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In one key swing state, both parties are courting Black men

Phillip Barker, in the hydroponic growhouse on Olusanya Farm LLC, which he owns with his wife in Oxford, N.C.
Melissa Gray
/
NPR
Phillip Barker, in the hydroponic growhouse on Olusanya Farm LLC, which he owns with his wife in Oxford, N.C.

In his 76 years, Phillip Barker has seen many changes in his home state of North Carolina: desegregation, fewer farmers 鈥 and a less predictable climate. But, one thing has not changed for him: his commitment to voting.

As a young man, his mother told him, 鈥測ou gonna vote.鈥

鈥淪he didn鈥檛 tell us who to vote for, but she made sure we understood that we had one vote and exercised that. I don鈥檛 miss a vote,鈥 Barker said standing alongside some of the crops on his organic vegetable farm in Oxford, N.C.

Barker and other Black men in North Carolina 鈥 one of seven 鈥 could play a critical role in this year鈥檚 presidential election. Polls show both candidates in an extremely tight race. And both parties are making specific appeals to voters like Barker. Democrats are touting policies that benefit Black men, and reminding them of former President Trump鈥檚 comments about race and about the 2017 Unite the Right rally in Charlottesville, Va. Republicans are sending Black GOP lawmakers to talk with Black men. They have also tried relating Trump鈥檚 felony convictions to Black men 鈥 something Phillip Barker rejects. 鈥淲ho wants felonies? Black people don鈥檛 want them!鈥

As a Black farmer, Barker says he is no stranger to discrimination. He faced years ago when applying for government loan programs.

鈥淲hen you walk into an office and you realize you're discriminated against when you get to the door, you might really enjoy what you're going in there for, but it makes it miserable by the time you come out,鈥 Barker said.

It took years of lawsuits, but Congress approved more than who were discriminated against by the USDA farm loan program. Compensation is welcome, says Barker, but he keeps thinking about the farmers who died before they could get it.

For this year鈥檚 election, Barker points to former President Donald Trump鈥檚 record in office, with big corporations getting huge tax cuts and government subsidies for big farmers, not small independent ones like himself.

鈥淚 don't know what farmers should vote for him. He didn't take care of any farmers,鈥 Barker said.

Barker has voted mostly for Democrats, but he says he votes for the candidate, not the party. He is not voting for Mark Robinson, the Trump-endorsed GOP candidate for governor, who is Black and has a history of provocative comments about the Holocaust, women, even school shooting victims. 鈥淗e鈥檚 not morally sound,鈥 says Barker.

Barker is supporting Vice President Harris 鈥 a potentially historic vote for the country鈥檚 first Black woman president. 鈥淪he brings the experience. I think she have the morals and the heart,鈥 Barker said.

In 2020, according to exit polls 鈥 Black men made up about 9% of North Carolina鈥檚 turnout, nearly half a million votes. More than 90% of them voted for Joe Biden. But this year, polls show Democrats slipping 鈥 not with Barker鈥檚 generation, but with younger Black men. The economy is a big reason.

Ian Burris, in front of one of his Raleigh-based restaurants, The Dankery
Fernando Narro Roman / NPR
/
NPR
Ian Burris, in front of one of his Raleigh-based restaurants, The Dankery

鈥淵ou used to be able to get a box of chicken wings for 60 bucks maybe 50,鈥 Ian Burris, owner of the Raleigh-based restaurant The Dankery, says. 鈥淣ow we鈥檙e sitting at $130.鈥

Burris, 28, has been building his business for 9 years 鈥 from his parents鈥 garage to two restaurants in the city.

He says it鈥檚 rising costs that make him uneasy. But, as a Black man, those concerns pale in comparison to his experiences during Trump administration.

鈥淭here was a lot of racial tension. That was too uncomfortable for me to care about if I鈥檓 paying a little bit more in taxes,鈥 Burris says. 鈥淚 felt like someone could get away with doing something to me.鈥

For Burris, the choice this year is less about policy and more about personality.

鈥淲ith Trump, it's hard to take him as a serious politician,鈥 Burris says. 鈥淚 just think that role should be a serious individual, and I think Harris has the career that says 'serious politician.' 鈥

That lack of seriousness could cost the GOP the election, if enough young Black voters feel like Burris.

鈥淭here's just a lot of cities that are Republican ran, or in Republican states that I admire how things are going,鈥 Burris says. 鈥淪ome of them are cleaner. Businesses are doing well. The cost of living is a bit cheaper. I do like that idea that you can live in a nice city that has restaurants and things to do and have a decent space and you're not breaking your arm and leg for that. That would be cool to see as an entire country.鈥

Still, Harris has not sealed the deal with Burris. He says he鈥檚 still looking closely at her policy positions and weighing whether he will vote for the vice president.

Melissa Gray, Fernando Narro and Eleana Tworek contributed to this story.

Copyright 2024 NPR

Ayesha Rascoe is a White House correspondent for NPR. She is currently covering her third presidential administration. Rascoe's White House coverage has included a number of high profile foreign trips, including President Trump's 2019 summit with North Korean leader Kim Jong Un in Hanoi, Vietnam, and President Obama's final NATO summit in Warsaw, Poland in 2016. As a part of the White House team, she's also a regular on the NPR Politics Podcast.
Melissa Gray is a senior producer for All Things Considered.
Eleana Tworek
Eleana Tworek (she/her) is a news assistant on NPR's Weekend Edition. Tworek started at NPR in 2022 as an intern on the podcast Rough Translation. From there, she stayed on with the team as a production assistant. She is now exploring the news side of NPR on Weekend Edition.
Fernando Narro
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