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Until now, the Army has offered a maximum bonus of $40,000. The head of Recruiting Command said the pandemic has made attracting new talent much more of a challenge.
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A decade ago, Army recruiters started coaching individuals to help them lose weight so they could enlist. It's not an official Army program, but it has become necessary to recruitment, many say.
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The U.S. Army is looking for recruits in new places like Instagram and e-sports tournaments. NPR's Leila Fadel asked Gen. Frank Muth, head of the Army Recruiting Command, about the new strategies.